Product-level optimization with measurable growth.
FREE PRODUCT RANKING ASSESSMENT
Your catalog is not structured in a way AI systems can easily access, read, or understand.

Your products are visible, but missing the trusted attributes, claims, and signals AI needs to compare them with confidence.
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Optimize and enrich your data against category signals, attributes, and content that influence AI product recommendations and drive visibility.
GET IN TOUCHGet tailored category strategies + insights on current category winners to get your products in the top spot in competitive AI rankings, inform your assortment strategy, and grow market share.
BOOK DEMOMeasure visibility, traffic, engagement, and sales impact of improved AI discovery.
LEARN MORENovi’s AI Shopping Optimizer helps brands understand and improve how their products show up in AI-driven shopping. We track rankings, category coverage, persona-based results, and performance across different AI models so teams can see where they’re visible and where they’re not. Novi also provides clear recommendations to improve visibility and competitive positioning in AI-powered discovery.
Most tools focus on brand-level visibility or analyze prompts and outputs. Novi focuses on product level recommendation and conversion, going far beyond visibility. We work at the product level because AI shopping recommends products, not brand. We optimize for long-term product recall, not a moment in time, so AI finds your products consistently, regardless of specific shopper prompts. Lastly, Novi offers brands an opportunity to leverage our direct data feeds with major retailers, marketplaces, and LLMs to increase your product’s credibility with AI.
Yes. The AI Shopping Optimizer works across all product categories where AI-driven discovery and recommendations are used. It tracks category coverage and performance regardless of product type, helping brands understand visibility and optimization opportunities wherever AI shopping experiences appear.
AI Shopping Optimizer is built specifically for CPG and Retail brands that sell multiple SKUs across DTC, retail, and marketplaces and want their products to be accurately represented and recommended in AI shopping experiences to grow sales.