Your gateway to indie brands

Indie brands are here to stay. Novi gives you the in-context marketing channel and modern e-commerce experience you need to get into their products — efficiently and at scale.
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Top suppliers grow their indie business with Novi...

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Visibility that cuts through the clutter of “clean”

1000+ retailers, brands, and formulators trust Novi to help them develop clean, transparent products, sourced from our library of pre-vetted raw materials. When you join our network, you’ll be able to showcase your ingredients to them, prove you meet the claims they care about, and convert net new business, all in one place.
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Modern e-commerce to delight your customers

Novi gives buyers a simple, transparent e-commerce experience and net 30 terms across suppliers — saving them hours of submitting and tracking POs. The result: They want to bring more of their purchasing to suppliers on Novi (you!).
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More time for your sellers to do what they do best

Novi extends your salesforce by giving reps more time for high-value activities.  We take operational overhead off their plate, aid in customer support, and offer automatic re-ordering, all managed through a supplier portal.
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“Novi has become the clear front-runner in terms of innovative sourcing platforms. This type of platform delivers true transparency and is the future of the beauty industry”.

“What Novi is doing is a gamer-changer! There is no other platform or tool that allows brands to create in such a groundbreaking way. People, the world really, are demanding higher transparency, sustainability and trust from their products. This is the future, and Novi is on the forefront of meeting this demand.”

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