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Conscious Commerce
Aug 18, 2025

MADEWORKS: Now powered by Novi

MADEWORKS™ offers two industry-leading certifications that eliminate 15,000+ harmful chemicals from consumer products. Learn how brands can achieve MADE SAFE and MADE WISE certification through Novi's streamlined platform.

Aug 20, 2025
Conscious Commerce

Why Verified Data is the Key to AI Shopping

AI shopping will reshape retail, but only if the data is ready. Verified product information, not smarter models, will decide who wins.

Aug 18, 2025
Conscious Commerce

MADEWORKS: Now powered by Novi

MADEWORKS™ offers two industry-leading certifications that eliminate 15,000+ harmful chemicals from consumer products. Learn how brands can achieve MADE SAFE and MADE WISE certification through Novi's streamlined platform.

Jul 17, 2025
Conscious Commerce

Target Zero: What brands and shoppers need to know

Target Zero is Target's flagship sustainability program featuring 10 eco-friendly pillars. Learn how brands can qualify and shoppers can find sustainable products at Target.

Jul 29, 2025
Conscious Commerce

Brand Spotlight

Discover the conscious brands earning badges through Novi’s retailer-partner programs. This month, Briogeo and Tata Harper are leading the way with Ulta and Macy’s.

June 20, 2025
Conscious Commerce

Macy’s Conscious Beauty: What brands and shoppers need to know

Macy’s Inc.—the parent company behind Macy’s, Bloomingdale’s, and Bluemercury—has been shaping the shopping experience since 1858. With 680 stores and a fast-growing digital presence, the company is now focusing on values-driven retail.

May 22, 2025
Inside Novi

Novi Joins NielsenIQ Partner Network to Launch Groundbreaking Data Integration for Clean & Sustainable CPG Brands

The first-of-its-kind collaboration is a boon for brands and retailers, enhancing Novi’s AI models, streamlining certifications and badging, and more easily identifying revenue opportunities for brands focused on human, animal, and planetary health.

May 9, 2025
Clean Chemistry

Top 5 ingredient trends to watch for in beauty and personal care right now

As we move forward in 2025, it’s clear that the beauty and personal care (BPC) sector is experiencing a transformation shaped by consumer demand for transparency, sustainability, and efficacy.

Jul 23, 2024
Legal Insights

How to avoid greenwashing and stay ahead of new legislation

Greenwashing is the act of making false or misleading claims about the environmental benefits of a product.

The Latest

What are PBTs? The dangers of these harmful chemicals
Feb 28, 2025
Clean Chemistry

What are PBTs? The dangers of these harmful chemicals

Global cosmetic and fragrance regulations: an essential guide for brands
Jan 31, 2025
Legal Insights

Global cosmetic and fragrance regulations: an essential guide for brands

Fragrance ingredient transparency: a clear advantage for brands
Feb 11, 2025
Clean Chemistry

Fragrance ingredient transparency: a clear advantage for brands

As conscious consumerism continues to shape markets, the fragrance industry—traditionally shrouded in secrecy—stands at a crossroads when it comes to transparency.

12 sustainable gift ideas from brands that share our values
Dec 13, 2024
Sustainable Living

12 sustainable gift ideas from brands that share our values

Amidst the bustle of serving customers over the holidays and planning for next year, finding gifts that check every box — clean, sustainable, and insanely desirable — takes time most of us don’t have.

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