Amplify impact. Unlock efficiency. Increase visibility.

Novi streamlines certification data sharing to expand your impact and power retail success-all from one trusted platform.

Trusted by top retailers, certification bodies, and 90,000+brands

Novi is the infrastructure layer that connects certification bodies to major retailers in one centralized platform

Powered by data science and AI, Novi simplifies how certifiers connect to retail channels and brands-making it easier to manage and transmit accurate, complete data files so your seal appears where it matters most. For delegated access to certification data, Novi provides passive income through licensing fees - creating a new tax-exempt line of revenue.

With Novi you can:

Automatically verify product certifications

to major retailers in Novi’s network.

Eliminate manual work

with automated product ID mapping and Totality File management—ensuring real-time accuracy.

Centralize & Standardize Data

with a secure automatic mapping to retailer product data systems.

Connect with thousands of high-intent brands

actively searching for trusted certifications.

How Novi Works:

1.) Increase Certification Visibility

With Novi, your product data is centralized and automatically mapped to major retailers’ eCommerce pages, making it easy for customers to find your certifications on the products they trust.

Grow recognition for your certification without manual and messy data mapping.

2.) Automate Certification Data Lifecycle

Novi eliminates manual work by automating how certification data is collected, structured, and shared. From managing Totality Files to mapping complex product identifiers like ASINs, Novi handles the data logistics so you don’t have to.

Freeing up your team to focus on certifying, not sorting spreadsheets.

3.) Deliver Certification Data to Retailers Instantly

With Novi’s direct API integrations, your certification data flows automatically to major retailer platforms without manual uploads or no delays.

Keep your certifications visible, trusted, and up-to-date across digital shelves in real-time.

Benefits:

Amplify your impact

Boost adoption and visibility while strengthening certification recognition through retailer programs, targeted sales & marketing content, individual PDPs, and on-pack branding.

Eliminate Manual Work

Novi takes the busywork out of certification by automating how data is collected, formatted, and shared. From managing Totality Files to handling complex product ID mapping, you can say goodbye to spreadsheets and back-and-forth emails - freeing your team to focus on certifying, not chasing data.

Ensure Accurate Product Certifications

Push real-time updates to retail partners, manage annual certification fees, and track renewals - all from a single dashboard. Stay organized and audit-ready, always.

Make a bigger impact - with the power of data science.

Novi helps certification bodies expand their impact, simplify brand engagement, and ensure accurate representation in the marketplace.